St. John Health System

In 2005 Eslick was engaged by Davies Architects to develop a new signage Master Plan for the St. John Health System. The scope of work included all SJHS properties in NE Oklahoma – The main campus was comprised of multiple buildings and parking facilities covering eight square blocks in midtown Tulsa.  

Our analysis revealed what St. John needed was to establish a more visible presence, and to simplify the messaging on the existing signs. By enlarging and simplifying the signage, we presented a clearer message which in turn enhanced the visitor experience and their impressions of the overall facilities.

Creative Director: Randy Eslick

Designers: Randy Eslick, Terry Waska, Rod Clifford, Frances Dodson